digitalization

The article formulates the essence of the concept of "digital transformation of business". The main strategic aspects of digitalization in the modern conditions of the functioning of international companies are substantiated. Based on the results of the research, the challenges of digital transformation were identified, and various types of digital business models were analyzed. The reasons that exacerbate problems in the field of digital transformation of business are formulated. Stages of the process of digital business transformation based on change management are recommended.

Purpose. The main trends and applied aspects of the formation of digital literacy of the personnel of communal enterprises in the field of health care in modern conditions are highlighted and recommendations for its improvement are provided.

Abstract. The author examines contemporary principles of legal regulation regarding the protection of personal data, driven by the relevance of issues directly related to personal data protection, including the proliferation of digitalization in society and daily internet usage. This will make it possible to address the challenges and threats arising within the framework of modern development of civil society and the democratic and legal state in Ukraine, including unauthorized dissemination of personal data on social media, primarily containing negative legal characteristics.

Today, the internet is a tool used in many activities, especially in the public administration system which increases the amount of time EU states are exposed to cyberspace and its risks.

The article examines the regulatory and institutional support of digitalization and cybersecurity of the public administration system in the EU.

The semantic content of the terms “digitalization”, “сyber security” and “eGovernment” was studied.