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Amy Kind’s groundbreaking work, «Imagination and Creative Thinking» published by Cambridge University, explores the intricate relationship between imagination and the processes of creative thinking. This research provides a comprehensive and insightful exploration of the profound impact imagination has on human cognition and innovation. By delving into the complexities of this fundamental cognitive ability, Kind’s work proposes to consider a valuable wellspring of creativity.

When it comes to the beauty of social communication content, you immediately imagine a beautiful report with excellent descriptions, juicy images, and creative author's finds. However, modern social communications are so rapidly trying to convey content to their audience that they prioritize the need for real (or around reality) content wrapped in a shell of genre requirements (or a set of such requirements), rather than bright images and feelings.

Modern business trends create new requirements for the use of innovative tools for searching and generating ideas in order to increase the efficiency of enterprises. It is creativity that contributes to the personal and professional self-development and self-improvement of the company’s employees.